This “home” Advertiser view summarizes all campaign scores on one page . High scores indicate that campaigns are doing well promoting the business and in getting results (clicks, calls, etc.) Low scores indicate areas where assistance or collaboration is needed. “Boost” functionality enables a direct link to agents who can resolve issues and get campaigns back on track.

• Advertisers see “at-a-glance” results in Green-Amber-Red score
• “Browser widgets” enable deep dives into more detail
• Scores generated per-campaign, cross-campaign and across business classifications

The advanced dashboard for agents gives a broad overview of advertiser campaigns, and receive summary information on all campaigns running in that agent's domain.  Dashboard allows the agent to drill down to individual advertisers, while permission controls restrict displays to only those advertisers for which agent has direct oversight.

• Color-coded summaries of campaign results
• Key campaign metrics "bubble up" to top view
• Cross-campaign and cross-classification score comparisons show +/- trends
• “Browser widgets” drill down to lower levels of detail

Advertisers can receive key campaign metrics on-demand and stay on top of campaign performance with up-to-the minute reporting.

• No need to wait 24 hours or more to get results
• Visualize campaign results with timelines, pie-charts, zoom widgets, and more
• Refresh data at any time for fast-moving campaigns

Agents see up-to-the minute reporting on all his or her advertiser's campaigns.  Campaign performance data is refreshed at the touch of a button, enabling the agent to stay abreast of developments for important clients.

• Local data caching provides data-mining opportunities for deeper insight
• Timeline trends show how clients' campaigns are doing over time
• Scores refresh automatically to for fast decision making

The advanced DCP dashboard simplifies and presents your digital presence in four key categories: Promotion, Engagement, Retention and Reputation. Key metrics are compiled and transformed into scores which give a "snapshot" view into the quality of campaign results.

• Single environment unifies a wide array of digital marketing technologies
• Real-time score generation for supports performance decisions at a glance
• Local data caching for data mining and fast information retrieval
• Taponix associated services for turnkey bootstrap of digital marketing platform

System enables easy management of advertiser accounts and data for limitless scaling.

• Scalable multi-tenant system keeps order, provides security and "future-proofs" system for fast-growing agencies
• Automated algorithms generate unique identifiers for keying into, fetching and displaying confidential advertiser data
• Add and manage advertiser business information with a few easy keystrokes

Tools to create, manage and monitor what’s being said about your business.

• Find out which search engines, review sites and web directories have listings for your business
• Clever heuristics determine if a mention is positive or negative, and show you how sentiments change over time
• Gives insight into your business's visibilty, competition, reviews and reviewers, and much more!
• See results of automatic trends and statistical analysis, right in the DCP

Communicate with all your Advertiser with an easy-to-use tool for newsletter publication.  Add value to your relationship, and to your own personal "brand" as Agent.

• Built-in tool to create custom newsletters in a flash.
• Manage subscribers efficiently
• Easy newsletter queue set-up

Post offers to customers and consumers whenver you want to deliver instantly to social networks and nearby consumers. Dynamically stimulate new business during slow periods or fill in unexpected idle times! 

• Capture the benefits of pre-purchased consumer coupons to stimulate return visits and leverage social marketing
• Publish live offers, promote events, and sell purchase-ready coupons
• Social, mobile and Daily Deal marketing comes together in one convenient place.
• SSO integration leverages Facebook, Twitter, Google Search, Mobile Search and your own Website to deliver offers with maximum exposure on minimum effort

System admins can easily create and configure agent accounts and permissions using the ‘manage agent’ control panel.

• Cloud-based technology provides limitless scalability, maintains security and "future-proofs" system for fast-growing agencies
• Fine-grain permissions enable administrators to closely control information on an agent-by-agent, or role-by-role, basis
• Admin's can add and manage agent features and permissions with a few easy keystrokes

This "Advertiser Home" displays an Advertiser's critical business information at a glance.

• Contact information, phone number, email address, physical location and shipping address
• Password controls and other widgets to easily modify account information
• List of services and "Quick Links" to the products which Advertiser has purchased

System admins can easily create and configure agent account permissions using the ‘manage agent’ control panel.

• Fine-grain permissions enable administrators to closely control information on an agent-by-agent, or role-by-role, basis
• Admin's can add and manage agent features and permissions with a few easy keystrokes
• Cloud-based technology provides limitless scalability, maintains security and "future-proofs" system for fast-growing agencies

DCP's comprehensive Support Center helps Advertisers get help fast.

• Built-in Ticket Tool layout to speed ticket entry
• Add extensive comments to enhance agent insight
• Color-code ticket to indicate priority level

DCP's comprehensive Support Center helps Agents organize and prioritize Advertiser support requests for maximum efficiency. Searchable and trackable, the Support Center's team-based engagement features enable you to answer your customers' quickly and correctly.

• Share response load across role levels with color-coded ticket notation
• Easily enable or disable e-mail notifications, both Agent-side and Advertiser-side
• Quickly assign comments to tickets to improve comprehension across the support chain